This is my first week as part of the Tweople in the Twitterverse. I am trying to discover if Twitter, the new explosion in the Social Media World, is worthy of the time. Is it something that can help Innkeepers connect to their guests and build loyal travelers? My initial conclusion is a resounding Tweet [...]
Archive for the ‘Marketing Your Bed and Breakfast’ Category
Twitter 1.0 and Bed and Breakfasts
Posted in Blogging, Branding Your Bed and Breakfast, Hints & Tips, Hints/Tips, Innkeeper trends, Innkeeping advice, Marketing Your Bed and Breakfast, web marketing on March 12, 2009 | Leave a Comment »
Thanksgiving at the Inn
Posted in Innkeeping advice, Marketing Your Bed and Breakfast, Purchasing a Bed and Breakfast on November 26, 2008 | Leave a Comment »
Thanksgiving is perhaps the best Holiday at a Country Inn. It is the one time that the Innkeepers get to really share their Holiday time with the guests and neighbors and to show their thanks for both a bountiful season and the joys of Innkeeping. I know that we looked forward to this Holiday every [...]
Operating a Bed & Breakfast – Complacency Spells Trouble!
Posted in Bed & Breakfast Consulting, Branding Your Bed and Breakfast, Business Profitability, Discounted Rates, Financial Results, Inn Financials, Innkeeping advice, Marketing Your Bed and Breakfast, Optimizing Results, Yield Management, web marketing on November 20, 2008 | Leave a Comment »
The most recent news from the Hospitality Industry is not good for Innkeepers. Hotel REIT giant, LaSalle Properties announced it was cutting 20% from its hotel staffing (mostly run by large hotel management companies) and has rescinded its 2008 guidance to the stock market. LaSalle reported that its Revpar (revenue per available room) decreased by [...]
Blogging Your Way to a Successful Bed and Breakfast
Posted in Blogging, Marketing Your Bed and Breakfast, web marketing on April 24, 2008 | Leave a Comment »
At a recent meeting of Innkeepers, we had a discussion of Blogs, and, particularly, why would an Innkeeper spend the time to create and keep up a good blog? The answer is kind of simple. Do you want to have a successful website or do you want to continue to struggle for visibility on the [...]
Marketing Bed and Breakfast With Food
Posted in Branding Your Bed and Breakfast, Marketing Your Bed and Breakfast, Marketing Your Restaurant, PAII, PAII Conference on April 3, 2008 | Leave a Comment »
We are pleased to again be speaking at the PAII Conference this year. In one of our presentations Howard Levitan of Quantum Hospitality Group will be discussing how to best market your Inn with food. We hope you will be able to attend the conference, however, if you cannot attend we wanted to be sure [...]
The Inn Goes Green
Posted in Branding Your Bed and Breakfast, Green Advice, Marketing Your Bed and Breakfast on November 5, 2007 | 2 Comments »
We are seeing it everywhere, and know it’s time to take it to the inn. Going green…is it for you and your inn? The first thing that we think of is asking the guests not to have us change their towels. In reality it goes much further than this. We are talking about organic food, [...]
PAII Conference
Posted in Alcohol Safety, Exit Strategies, Food Safety, Innkeeper Presentations, Marketing Your Bed and Breakfast, PAII, PAII Conference, web marketing on April 18, 2007 | Leave a Comment »
We recently attended the 2007 PAII Conference in Myrtle Beach, South Carolina. If you are an Innkeeper or want to become an Innkeeper someday, you should make a point to attend these Conferences. The PAII Conferences and trade shows are not only a great opportunity to network, but they are also a source of inspiration. [...]
E-Mail Address Are Important!
Posted in Innkeeping advice, Marketing Your Bed and Breakfast, web marketing on April 16, 2007 | Leave a Comment »
Recently we attended a national conference and happened to gather a sizable number of business cards from innkeepers requesting additional information from us. We are always happy to respond and answer questions and to forward additional information. We came back from the conference and started to work on fulfilling the requests. We sat down, separated [...]
Marketing 101: Differentiation and Niche Marketing
Posted in Marketing Your Bed and Breakfast on August 9, 2006 | Leave a Comment »
All Innkeepers are concerned with improving the bottom line. No matter how much control over expenses you apply, how can you best increase room sales? Most Innkeepers know that the Internet has a bias in favor of destination locations. These are the historical travel sites in each state that are must sees for travelers. So [...]
Tough Times for Innkeepers
Posted in Business Profitability, Innkeeper trends, Marketing Your Bed and Breakfast on August 1, 2006 | 1 Comment »
Over the last few months we have talked to many, many Innkeepers around the country to see what is happening out there. We have heard a lot about the wars around the Globe, the weather, the high gas prices, and the poor economy. The hopes of the Early Spring and the nice advanced bookings for [...]
